Designed in partnership with Travis Manson (SmallmouthCrush on Youtube), the Drop Minnow is in a league of its own. It's extremely versatile - allowing you to drop-shot it, Damiki rig it, hop...
Finally, a finesse-sized tube head with a hook that can handle the biggest fish in the lake. Designed specifically to fit small finesse tubes (1.75" to 2.75") perfectly, this unique head desi...
The Heavy Duty Hover Rig encompasses a stout 90 degree flipping hook and beefed up weed guard creating a must have power-fishing Hover Rig that can be flipped and skipped into the heaviest of...
This unique rigging design allows an angler the opportunity to present Texas-rigged soft plastics into those hard-to-reach places without the need for a bullet weight. The Ozark Rig has weigh...
Realis Spinbait, the only true spybait designed for tournament fishing, comes in a new G-Fix pro-tune.
Pro-tuned and perfected for the baitcaster, Realis Spinbait 80 G-Fix stays unmatched and un...
The Sneaky Underspin is everything PREMIUM you come to expect from Great Lakes Finesse. Also known as the “Lake Vacuum” to us because it catches everything, this underspin has been thought ou...
Hanging a Minnow, Moping, Damiki rigging... call it what you want, it’s possibly the best way to catch deep fish with the latest fish finder technology. The Hanging Head is perfectly balanced...
Everyone's favorite Smeltinator head design with some extra kick
Premium SPRO Ball Bearing Swivel and compact nickle plated willow blade adds flash and vibration
Features an ultra sharp, ultra str...
Our take on the traditional Mini Tube! Designed to pair perfectly with our MiniPro Tube Head, the Juvy Craw is designed to resemble a juvenile crawfish. Whenthe tube head is pushed into the body th...
Kept secret for over 10 years by top tournament anglers, the 2.4” JuicyHellgrammite perfectly imitates one of smallmouths favorite protein rich foods,the hellgrammite. What separates this hellgram...
The Bassmaster Classic winning Smeltinator Jig is the creation of Canadian Angler Bryan Gustafson. It wouldn't be what it is today without a 20+ year relationship with Bassmaster Elite Series pro J...
The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger.
Enticing Tail-Kicking Trailer Action
Nose Hook, Weightless Texas Rig, Belly-Weigh...
Coast to Coast, The Jerk™ is the Canadian Staple shape, mimicking any forage minnow and taking the heat from all predators.
Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretc...
Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Cleanup Craw™ is the ultimate bass snack.
Tight Kicking...
Sometimes in bass fishing, less is more, that’s exactly where the tasty Ned BLT™ comes in.
Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold R...
Big results in a small package, The Suspect™ satisfies the tastebuds of panfish and trout to the biggest bass in the lake. Super TPE (Thermoplastic Elastomer) - Floating plastic wit...
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic...
This finesse-style lure is perfect for sneaky presentations in pressured fisheries. The Hover Rig features an internally weighted design that allows for a natural fall and gliding action, mimick...
Precision Xtreme® Series is made with the finest construction and unrivaled technical qualities. The PXR Mavrik™ provides premium jerkbait features, starting with a Long-Cast System...
Introducing a soft glide bait, the Berkley Nessie will take an advanced tool / technique and open the door for entry level anglers while simultaneously unlocking new uses for anglers experienced wi...
Matching the soft, malleable body of a live round goby, the 3-inch Z-Man Gobius is composed of a super soft, impossibly durable ElaZtech®—yielding maximum movement and lifelike texture. Pre-rigged ...
River2Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for musky fishing. The soft, pliable tail rotates on the harness and creates muskie alluring rumbl...
TUSH (The Ultimate Swimbait Hook) was created to revolutionize swimbait fishing. Unlike traditional swimbait jig heads, TUSH has the weight centered within the swimbait which enhances the swimbai...
The technique consists of a 90-degree jig hook being inserted ¼” behind the head of the worm and then inserting a nail weight directly into the front of the worm. This system creates an errat...
X Zone Tungsten Tear Drop Shot Weights feature 97% Tungsten, which is eco friendly, smaller in size in comparison to lead products and super sensitive, producing unmatched bottom detection. Sensiti...
All-new 3” Zako is in response to demand from our pros and our customers. As many anglers start utilizing smaller bladed jigs, they asked us to make their favorite trailer in a smaller size. It m...
Featuring the same classic shape as the 3” Fat Senko, the Yamamoto Ned Senko is designed with our unique "Mega Floater Formula" -- allowing it to stand upright when Ned-rigging. Our formula deliver...
It is impossible to talk about Yamamoto baits without talking about the Hula Grub. The bait that started it all for us. The Hula Grub is a golden standard for offshore fishing with a soft plastic b...
The Gary Yamamoto Shad Shape Worm was born by popular demand of our pros and customers. Staying with the "ALL-BUT-PERFECT" shape of the original Shad Shape Worm, the 3” version is the ticket for ce...
The X-Nanahan+1 finesse jerkbait is a fusion of the ideals of Shinji Sato, one of Japan’s foremost jerkbait anglers, and the engineering of Yuki Ito, creator of dominant jerkbaits like the Vision O...
The super minnow X-Nanahan, which has generated unquestionable results from waters throughout japan since its release, is now available in a +2 model for even deeper ranges. the nanahan+2’s 75mm co...
Once the closely-guarded secret of the pros, the vision oneten jerkbait quickly became a staple among professional and amateur anglers alike, setting the standard for tournament fishing nationwide....
Gamakatsu’s Super Deep Throat Wide Gap is similar in design and shape to the Deep Throat Wide Gap Worm Hook. Great for bigger baits in heavy cover the combination of surgical sharpness and wide gap...
The new standard in Flip hooks has arrived. The new Heavy Cover Worm hook has been built to the highest standards to fight the biggest fish in the heaviest cover. The Heavy Cover Worm Hoo...
Professional angler Aaron Martens developed the G-Finesse Drop Shot Hook and as Marten says, it’s “improved my hook-ups by 30 to 40%…I rarely miss a fish with these hooks.” The G-Finesse Drop Shot ...
The TGW (Tournament Grade Wire) Octopus utilizes Gamakatsu’s ultra-strong TGW wire that’s thinner, sharper and stronger than the standard wire and ensures the hook point stays sharper, longer. This...
Building on the success of the Heavy Cover Worm Hook, Gamakatsu added the new Super Heavy Cover Worm Hook to create an exciting and versatile series for 2012. The Super Heavy Cover Worm Hook is ind...
Gamakatsu’s Superline Offset Shank EWG Work Hook is a high carbon heavy-wire hook designed to fish braided line in heavy cover. Built for serious flipping in the tules, overhead mats or p...
Gamakatsu's EWG Worm Hook is renowned for its versatility and popularity. This hook is optimally designed for a wide gap and top-notch performance - from Senko-style worms to Texas and Carolina rig...
Ready to revolutionize your fishing game? The Berkley PowerBait CullShad is your ultimate ally in conquering shallow waters. Experience an unparalleled swim-baiting sensation, thanks to its innovat...
