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Meet CrushCity Boost – the perfect companion to your CrushCity baits. Formulated to enhance any bait (soft or hard), CrushCity Boost releases a powerful scent and flavor that lingers in the water,...
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Classic Rapala® wounded-minnow action, durable plastic body construction, and loud rattles make the Harvest Shad ideal for targeting your favorite gamefish in any situation.   Durable Plastic...
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KARASHI 80 brings the genre-defying performance of the 59mm original to a harder-hitting middleweight size, expanding its deadly reach to a new class of targets. Harnessing Yuki Ito’s hard won hydr...
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The Daiwa Saltiga Saltwater Travel rods have a Slim Profile with a Strong Backbone for many hard-fighting tropical species. Multi-piece travel rods that can hang with better fish are rare. The inno...
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Bass-focused. Tech-forward. Exotic. Buy if you never compromise… if you prioritize lightweight and balanced performance in any specific presentation, unmatched sensitivity, exceptional strength and...
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High-grade Stainless Steel construction Micro-serrated cutting edge designed for braided line Oversized finger holes Built-in lanyard attachment point
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Stainless Steel construction Robust grip handles for one-handed open & close operation Built-in line scissors Locking handles Built-in lanyard attachment point
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The perfect selection of tools for every angler.
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Raised ribs grip fish when filleting, skinning or descaling No slip bottom stays in place on most surfaces Made from durable PVC Durable, easy to clean & dishwasher safe Roll up for convenient...
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NEW SIZES AND COLOURS The Mooch Minnow™ combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot rig. Whether shaken, reeled, o...
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NEW COLOURS To lead CrushCity™ you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. The Mayor™ is a swimbait you can leave tied...
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Weighing in at 3/4oz and a snack-sized 5", the MAGDRAFT 5" swimbait delivers that irreplaceable head-shaking, tail-thumping action that captivates trophies around the world. With a medium-slow to m...
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The Dem Lures Dem Ripplers are handcrafted trolling bodybaits designed to trigger aggressive strikes from walleye and other Great Lakes predators. Built with a proven body profile and a tight wobbl...
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Kalin's new K-Stretchhh Soft Plastic Technology is a super supple stretch plastic that offers durability and extra lifelike action with its buoyant composition. The bait produces a tail thump and b...
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Kalin's new K-Stretch Soft Plastic Technology is a super supple stretch plastic that offers durability and extra lifelike action with its buoyant composition. With a narrower body, the Kalin's Jerk...
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The Bronzeye Pop 40 was designed by MLF Angler Dean Rojas. With the Bronzeye Pop 40, you can walk the dog, pop it, chug it or dead stick it to catch those finicky bass. This tiny version of the Bro...
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The legendary 800 Series Reef Runner Deep Diver is a deep diving 4" rattling minnow bait designed to dive quickly with a wobble gamefish can’t resist. It’s “kicking” action hunts down the big ones....
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When introduced, Moonshine Shiver Minnows took the tournament world by storm with their attractive actions and continue to work! The Shiver Minnow's feature sharp belly hooks and single tail hooks ...
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A fresh new concept to finesse spoon fishing, the Kalin's Worm Walker Spoon gives anglers extra presentation options to gain more bites. Spoon fishing had been a staple for decades in trigging fish...
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Presenting a one-of-a-kind deep hammered pattern, the New Moonchips Spoon from Moonshine Lures lends ultimate erratic spoon action. The shape maximizes erratic underwater action with an aggre...
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Kalin's Triple Threat Crappie Jig features a Wire Keeper that locks on your favorite Kalin's grub. The unique wire keeper allows you to sling your bait under docks and trees without losing yo...
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Designed to offer perfect rotating action for salmon trolling rigs at variable speeds and draw fish in from a distance with its unique embedded mirrors to create bursts of flashing light throughout...
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The X Zone GBO is based on a concept developed over 2 years to create an innovative design in the dice-style bait category. The GBO features 10 silicone strands, hand-threaded to create a natural f...
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The X Zone Blade Spins provide extra flash and vibration to any soft plastic bait. The X Zone Blade Spin is a screw-lock style blade that attaches to worms, stick baits, craws, and swimbaits. Avail...
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As the lightest reel in Shimano’s MagnumLite spinning lineup, Vanquish redefines ultra-performance and on-water agility. Crafted for anglers who demand heightened sensitivity and control, it pairs ...
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Celebrating the Steez family’s 20-year anniversary, A first of its kind reel joins the industry leading Steez lineup to deliver the ultimate light and versatile performance. The new Steez SV Light ...
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The Daiwa Presso Freeboard Cases introduce anglers to a critical piece of protective tackle organization for small lures, spoons, and jigs. Designed to fit neatly in tackle backpacks, sling-bags, a...
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Designed specifically for targeting trout, panfish, crappie, and other species that demand precision and delicacy, the 25 Luvias ST SF boasts Daiwa's exclusive MQ body, which amplifies rigidi...
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The Saltist you have come to know and love has been redesigned and upgraded. Still featuring a heavy duty aluminum frame for maximum durability, we have now added our Monocoque Body (MQ) for even m...
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The Prorex MQ LT's MQ Body takes performance to the next level, providing unparalleled rigidity, corrosion resistance, and smooth power transfer thanks to its larger, thicker gear. Specifically des...
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New 2026 Built for big bass and the lake-dominating anglers that seek them, the all new 26 Tatula Elite TW100 is crafted to increase casting distance, maximize smoothness, and provide dependable pe...
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The TITANDIVER+ is the ultimate evolution of the TITAN series. Potentially a breakthrough in the worm hook segments, the TITANDIVER+ inherits all the features of an ordinary TITANRIDER hook – Super...
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The Weight Hidden Inside The Bait Gives It A Stealthy & Natural Glide Toward The Strike Zone While Allowing For A Horizontal Presentation (Ideal For Front Facing Sonar Applications) Smaller I...
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The BKK FCL Snap-31 is a stainless-steel snap with a bulky profile that features a quicker connection system. The design of the snap allows the lure to be fitted easily without the need to open the...
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BKK DUO LOCK SNAPS are produced from high quality stainless steel to avoid rust. Precision shaping and tempering optimize strength and elasticity. Fine chemical polishing creates a smooth surface t...
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The SPEAR EWG-71 SS is a 1X-strength treble hook specially designed to be equipped on crankbaits of all types. The shorter shank enables this hook to sit closer to the body of your lure, minimizing...
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The Draggin’ Ned comes in two different colors: matte green pumpkin and matte black for stealthier presentations. It also comes in a weedless version featuring a nylon guard. Two sizes available (1...
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The BKK MICRO SPLITRING TWEEZERS are designed to open small split rings without damaging them. The robust stainless-steel housing withstands long use. Lightweight construction and ergonomic design ...
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The BKK Hyperlatch Round Head is a versatile jighead series designed to cover multiple species and soft bait styles. Its wide-gap bend provides ample space for hook exposure, ensuring deeper penetr...
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FISHING WORLD OUTDOOR CENTRE