SWIMBAITS

Get ready to reel in your next big catch with our awesome collection of soft plastic swimbaits! We’ve got all the top brands you know and trust — 6th Sense, Berkley, Megabass, Rapala, Savage Gear, and so many more. These swimbaits are built for lifelike action, killer performance, and serious durability. Whether you’re after big bass or trophy predators, we’ve got the perfect size, color, and swim style for every fishing adventure. Stock up on favorites from Gary Yamamoto, Jackall, Evergreen, and more — and make every cast count!

$13.99

When predators are hunting, the FishLab Darting Swimmer delivers the kind of erratic, panicked motion that gets noticed, and eaten. This fluke-style softbait is built for action, featuring a keeled...

$10.99

Kalin's new K-Stretchhh Soft Plastic Technology is a super supple stretch plastic that offers durability and extra lifelike action with its buoyant composition. The bait produces a tail thump and b...

X ZONE SWIMBAITS Gold X Zone Willow Blade Spin 2-pk

X ZONE SWIMBAITS Silver X Zone Willow Blade Spin 2-pk

$4.99

The X Zone Blade Spins provide extra flash and vibration to any soft plastic bait. The X Zone Blade Spin is a screw-lock style blade that attaches to worms, stick baits, craws, and swimbaits. Avail...

from $15.99

The TITANDIVER+ is the ultimate evolution of the TITAN series. Potentially a breakthrough in the worm hook segments, the TITANDIVER+ inherits all the features of an ordinary TITANRIDER hook – Super...

MEGABASS ALL JIGS Dark Shad Megabass Dark Sleeper 1oz 4.5

MEGABASS ALL JIGS Donko Megabass Dark Sleeper 1oz 4.5

$14.99

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides...

from $21.99

The Berkley PowerBait® Chop Block: a glide bait so effective it seems almost unfair. Devised to halt bass in their tracks, this versatile soft glide mimics a variety of forage bases with its tall b...

MEGABASS SWIMBAITS Ablette Megabass Magdraft 5

MEGABASS SWIMBAITS Albino Pearl Megabass Magdraft 5

$21.49

The MAGDRAFT FREESTYLE is the ultimate swimbait for big bass sessions. With a snub-nose design perfect for screw-lock hooks, a pre-cut belly and recessed top-groove, the FREESTYLE is built fo...

MEGABASS SWIMBAITS Clear Chartreuse Megabass Dark Sleeper 3.8

MEGABASS SWIMBAITS Donko Megabass Dark Sleeper 3.8

$14.49

The Megabass DARK SLEEPER 3” 3/4oz swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top ...

from $0.00

The Irukandji Sicario is our signature paddle tail swim bait, designed to impart an enticing body roll and tail action when retrieved at slow speeds. Perfect for most tackle destroying predatory sp...

from $50.99

~~$64.99~~

The Irukandji NIMBUS is our heavy-duty swimbait, designed for the largest predators that swim in our waterways.Pre-rigged and weighted to perfection on premium terminals straight from the packet, N...

from $11.49

Crafted for anglers who demand refined presentation and lifelike action, the Megabass Spark Shad is a deadly finesse swimbait designed to trigger bites from the most cautious predators. Whether you...

from $16.99

The Shadtron™ LT is a lifelike swimbait with an innovative over/under line-through harness for top or belly hook rigging. Its wedge-shaped tail creates a genuine shad motion at various speeds. The ...

from $54.99

The new Bucca Brand 6’’ Trick Shad, designed by renowned swimbait creator Mike Bucca, is proof that some baits just have a little extra magic. Although a slightly smaller offering than the original...

$8.99

NEW COLOURS To lead CrushCity™ you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. The Mayor™ is a swimbait you can leave tied...

$9.99

The perfect swimming action, neutral buoyancy, size, and durability make the Dropkick Shad the problem solver of the finesse swimbait category. This bait is extremely versatile, allowing it to be f...

MEGABASS SWIMBAITS Baby Bass Megabass Magdraft 5

MEGABASS SWIMBAITS Albino Pearl Shad Megabass Magdraft 5

$20.99

Weighing in at 3/4oz and a snack-sized 5", the MAGDRAFT 5" swimbait delivers that irreplaceable head-shaking, tail-thumping action that captivates trophies around the world. With a medium-slow to m...

$10.99

Based on a common minnow, with perfect crafted details and incredible kicking and rolling action. The profile and wide body, fits perfect for both ball and stand-up jig heads, rattle slot in the be...

$10.99

Arguably one of the most popular paddle tail shad lures on the market over the decades thanks to its amazing catch rate and ease of use – the Cannibal shad has an amazingly lively action on both th...

$6.99

The NEW X Zone Pro Series 4.75" Swammer Swimbait for proven fish catching design and features. The 4.75" Swammer is made with our innovative rib design, soft curved ribbed sides, a unique three-dim...

$7.99

The X Zone 5.5" Swammer is made with our innovative rib design and unique three-dimensional paddle tail that creates lifelike movement, enticing vibration and subtle side to side rolling action mak...

from $6.99

The X Zone Pro Series Mini Swammer is a highly developed finesse swimbait making it unique in the market. The Pro Series Mini Swammer has soft curved ribbed sides, a unique three-dimensional paddle...

GREAT LAKES FINESSE DROP SHOT 1-4 / Matte Green Pumpkin Great Lakes Finesse Sneaky Swim

GREAT LAKES FINESSE DROP SHOT 1-4 / Matte Perch Great Lakes Finesse Sneaky Swim

$8.99

Based on the popularity of the Sneaky Underspin head design and by popular demand, the Sneaky Swimbait Head is ideal for fishing smaller 2.5” to 3.25” swimbaits and “Cindy Rigging”. Featuring a fin...

STRIKE KING DROP SHOT Pearl Strike King Z-Too Soft Jerkbait

STRIKE KING DROP SHOT The Deal Strike King Z-Too Soft Jerkbait

$5.99

If you've never dropshotted a jerkbait, now's the time. The Strike King® 3X Z-Too Jerkbait answers the needs of the small circle of anglers who've actually tried this deadly secret presentation. Sm...

$8.99

The 6th Sense Lure Lab set out to create the perfect multi-purpose soft plastic on the market. We are proud to introduce, The Juggle Minnow. This bite-sized, 4”, soft plastic is comprised of ...

EVERGREEN SWIMBAITS 140 / Oikawa Evergreen Last ACE 140 Swim

EVERGREEN SWIMBAITS 140 / Keta Bass Evergreen Last ACE 140 Swim

$19.90

The Evergreen Last Ace 140 is a meticulously crafted slow sinking swimbait, setting a new benchmark in fishing lure technology with its hyper-realistic design and exceptional functionality. At 5.5 ...

$5.99

~~$7.99~~

As you might guess, this bait packs a lot of boom. The Boom Shad’s pronounced body, slender wrist and wide paddle tail produce a rolling action with a lot of belly flash, even at low speeds. Combin...

$8.99

Heavy Hitter™ is the full contact brute you throw into the heaviest cover, to chase the nastiest, biggest fish. Designed to have a large profile and aggressive action to draw strikes from afar. ...

SPRO SWIMBAITS Ghost Perch Spro KGB Swimbait

$79.99

Providing high performance, versatility, and user-friendly functionality, the new KGB Chad Shad 180 is designed with experience to deliver the performance of a custom hand-built bait. Anglers can e...

from $11.99

The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the most realistic and universal soft plastic that...

6TH SENSE SWIMBAITS Ghost Gizzard 6Th Sense Hangover 6.25 Swimbait

6TH SENSE SWIMBAITS Gizzard Gold 6Th Sense Hangover 6.25 Swimbait

$27.99

The Hangover," developed by swimbait specialist Ben Milliken, is the culmination of expert craftsmanship and advanced fishing technology. At 6.25 inches, this swimbait features a trio of inte...

from $8.99

Northland's Eye-Candy Series of soft plastics revolutionizes how anglers fish for walleyes with its new Super TPE material. Leading the family is the Eye-Candy Paddle Shad. At 3-1/2 inches the Padd...

$8.99

It's hard to beat a live bait, but Northland's Eye-Candy Minnow does just that!Molded from Northland's Super TPE material, the Eye Candy Minnow swims and moves like the real thing. And this m...

from $8.99

The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. Enticing Tail-Kicking Trailer Action Nose Hook, Weightless Texas Rig, Belly-Weigh...

$8.99

Big results in a small package, The Suspect&TRADE; satisfies the tastebuds of panfish and trout to the biggest bass in the lake. Super TPE (Thermoplastic Elastomer) - Floating plastic wit...

CORE TACKLE CORE TACKLE HOVER RIG 3-64 - 1-0 Core Tackle Hover Jig

$10.99

This finesse-style lure is perfect for sneaky presentations in pressured fisheries. The Hover Rig features an internally weighted design that allows for a natural fall and gliding action, mimick...

from $14.99

Introducing a soft glide bait, the Berkley Nessie will take an advanced tool / technique and open the door for entry level anglers while simultaneously unlocking new uses for anglers experienced wi...

Z MAN SWIMBAITS 3-8 / Natural goby Z Man Gobias Structure Swimbait

Z MAN SWIMBAITS 3-8 / Bubble Gut Z Man Gobias Structure Swimbait

$7.99

Matching the soft, malleable body of a live round goby, the 3-inch Z-Man Gobius is composed of a super soft, impossibly durable ElaZtech®—yielding maximum movement and lifelike texture. Pre-rigged ...

$5.99

A natural enticement for bass in goby-rich environments, the new 2.4-inch TRD GobyZ reinforces Z-Man’s trendsetting finesse bait lineup with a surprisingly adaptable shape. Poured with extra mallea...

$9.99

The Keitech 3-Inch Swing Impact is a proven tournament winner. These versatile swim baits come in four sizes to match any fishing conditions. The Keitech original two-tone color injection pro...

$9.99

All-new 3” Zako is in response to demand from our pros and our customers. As many anglers start utilizing smaller bladed jigs, they asked us to make their favorite trailer in a smaller size. It m...

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