The latest Abu Garcia® Veritas® Ice rod is designed with ultra-responsive 24 Ton graphite blanks so that you'll never miss even the slightest tug. Experience heightened sensitivity with our custom-...
The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sid...
St.Croix Victory series of Spinning and Casting Rods. Get in the winners circle with Victory. Super high-modulus hybrid carbon fiber SCIII+ blanks matched with Fortified Resin System (FRS) technolo...
The New Rapala X-Rap Otus. Musky and Northerns, "BEWARE"
A formidable creature, the X-Rap® Otus, combines Rapala’s fish-catching X-Rap® construction with a beautifully color matched curl tai...
Want to revolutionize your fishing experience? The Ice Spoon is here to transform your game! Its balance is crafted to give you dynamic action, and thanks to its aerodynamic structure, it casts lik...
A deadly finesse-swimbait option for serious anglers throughout North America, the SPARK SHAD 3in is crafted with a salt-rich compound laden with organic shellfish and baitfish powders, presentin...
One of the most versatile finesse baits on the planet! The 3" Tickle Ned Leech is a finesse fishing technique lure for both walleye & bass and this Ned Leech has evolved using small plastic le...
A wonderfully versatile panfish-catching profile, the Micro GOAT™ sprouts fine, flattened dual kicker legs, finished with and water-catching curved paddletails that tirelessly pulse and swim at any...
Designed specifically to battle tough winter conditions the Striker® Defender Ice Fishing Glove gives anglers the best of both worlds when it comes to durability & comfort. Textile back of ha...
The fully-insulated Eskimo® Wide 1 is an expandable wide-bottom one-man flip-style shelter. Its patented design gives anglers more fishable space, while maintaining the lightweight portability of a...
Clam’s Seat Back Storage is great for organizing your gear in the shelter. You will no longer waste time looking for gear in the bottom of your tub. Easy to install and works with most seats on t...
While the Otter Pins for your Otter Sled can withstand extreme conditions, we understand that sometimes things can get misplaced or lost out on the ice. These replacement pins come in packs of tw...
As the ultimate fish house gear holder, the Clam Sled Organizer attaches quickly and easily to most flip over fish house sleds. Anglers can secure propane tanks, rods, tackle, jig boxes, and more...
The future of digital charting has arrived.Create richly detailed maps of your favorite fishing spots in real-time with Humminbird's AutoChart® Live, a free feature available with all SOLIX and GPS...
Ever experienced the frustration of a fish eluding you due to visible fishing lines? Say no more with Berkley Fireline Crystal Ice Fishing Line, the revolution in underwater stealth. This line, unl...
Designed with the same classic actions that created the Talora legacy. Utilizing TC4 blank construction to create one of the most trusted blanks in freshwater trolling. With actions designed for ...
Big fish eat little fish that swim just like the Super Shadow Rap®. Hard kicking side to side, then fading away on pause, slowly sinking like a dying baitfish. A quick snap of your rod tip and it...
The D-Vec Tactical View Lure Covers are the only see-through lure wrap in the industry.The unique clear-view design allows you to immediately identify each lure and rig. A tough Marine-Grade Isin...
Seeking the ultimate Ice Spoon for your fishing adventures? Dive into our Ice Spoon, masterfully designed for wild action without the hassle of line twists. Boasting an aerodynamic edge, it promise...
Designed to reflect a vibrant sonar signal, appealing to challenging bass with its realistic profile. It's pre-rigged jig and ElaZtech® softbait feature a line-through jighead and recessed line tie...
A multi-position rod holder to keep your deadstick exactly where you want it. The locking adjustment knob allows the rod holder to be positioned at five different angles, either vertically or...
Berkley® x9 Braid is a conventional braid using 100% PE fibers. 8-stranded braids are popular and Berkley® x9 takes it to another level by adding an additional strand making x9 strong, reliable, an...
The X Zone Lures Stealth Finesse Series Stealth Tube is 2.25” and works excellent when bass and super finicky and will not bite a larger tube. It is made with from high quality plastics and loaded ...
INTRODUCING the 2024 Bassmaster Classic NEW RELEASE!A long awaited, Dirty Jigs Compact Spinnerbait! Built on a small but tough frame with a .035" wire diameter. Featuring premium Hildebrandt ...
With all of the Kenai Pro trap features, the Kenai Pro Thermal has the additional benefit of an ice shelter that retains heat better and reduces condensation. As a true flip-and-go fish trap, thi...
For the times when you just need a spot to put a thing for a second. The E-Hub™ Table is a catch-all accessory that mounts directly onto the hub of most hub-style shelters. The lock...
The Acme Ice-Winder is new for the 2023-2024 ice fishing season. The new Ice-Winder flutter spoon can be jigged with quick short lifts of the rod, creating an upwards darting action followed...
The Striker Ice Climate Jacket is the Ferrari of premium ice fishing jackets. The first 3-in-1 ice fishing jacket with flotation assist in the business! Makes a great 3-season suit- wear it with or...
Female anglers willing to push the boundaries of the season choose Prism because of its perfect balance of style and comfort. Gone are the days of being “too cold” to fish. The Prism Jacket is load...
Long the ice-wranglers’ secret weapon, a facemask is essential for the open ice. If you’re going to have one and only one, the Faceoff ensures you’ll have the absolute best. Microfleece-lined wit...
The FatFish 949i insulated pop-up shelter features IQ Insulated Quilted Fabric. Made up of two layers of IceTight fabric and one layer of insulation, this fabric provides superior protection from t...
Everyone loves shrimp, especially fish! The latest addition to the Maki family, the Scudi XL is a true shrimp imitator. At 1 ?”, it’s designed to catch the biggest panfish in the school. Ever drill...
Fabric is extremely durable and waterproof with sewn-in elastic shock cord to seal out snow, slush & elements. Sled Covers fit the sled with extra gear and Package Covers fit the sled with otte...
Experience the ultimate in fishing performance with the Michigan Stinger Spoon. Expertly crafted using top-quality materials, this lure boasts a realistic design and a highly durable finish. Its to...
A downsized rendition of the popular, fish-catching 1.75-inch TRD TicklerZ™, the Tiny TicklerZ™ offers softness, buoyancy and durability in abundance. Among the most versatile of all panfish and tr...
HYPER-RESPONSIVE CRANKBAIT. THE PHENOMENAL EVOLUTION OF THE ALL NEW DEEP-X.
THE DEEP-X 100 IS REIMAGINED FOR THE NEXT CHAPTER OF CRANKING GAMES WITH AN ADVANCED LBO II MOVING BALANCER SYSTEM AN...
