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Regular price $10.99
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The Rattl’N Vibe Mini™ was designed to target all varieties of panfish, perch, walleye, crappie, pike, largemouth, and smallmouth bass for both open water and ice fishing. Its compact profile, fast...
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Regular price $6.99
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Regular price $9.99
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Yo-Zuri has redesigned and listened to our Prostaff input to produce a smaller, better squarebill crankbait. The Crank 1.5 squarebill is a 1/2oz bait that is the perfect size to mimic forage in y...
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Regular price $6.99
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Regular price $9.99
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Yo-Zuri has redesigned and listened to our Prostaff input to produce a smaller, better squarebill crankbait. The Crank 1.5 squarebill is a 1/2oz bait that is the perfect size to mimic forage in y...
31% Off
Regular price $8.99
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Regular price $12.99
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The internationally patented 3D Internal Prism sends out flashes of reflected light which fish can see from a great distance. 3D Prism Finish imitates the scaled finish of a baitfish. The 3D Prism...
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Yo-Zuri’s Pins Minnows Series™ has been a top seller worldwide for over 2 decades!! The Pin’s Minnow floating lures series is offered in a variety of natural colors and patterns to tempt game fis...
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Yo-Zuri’s Pins Minnows Series™ has been a top seller worldwide for over 2 decades!! The Pin’s Minnow floating lures series is offered in a variety of natural colors and patterns to tempt game fis...
31% Off Sold Out
Regular price $8.99
Sale price $8.99
Regular price $12.99
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The Yo-Zuri Rattl’n Vibe is a lipless vibrating style of lure that has a distinct rattle. The weight and BBs inside the Rattl’n Vibe increase the distance the sound travels under the water, while...
31% Off Sold Out
Regular price $8.99
Sale price $8.99
Regular price $12.99
Unit price
per 
The Yo-Zuri Rattl’n Vibe is a lipless vibrating style of lure that has a distinct rattle. The weight and BBs inside the Rattl’n Vibe increase the distance the sound travels under the water, while...
31% Off Sold Out
Regular price $8.99
Sale price $8.99
Regular price $12.99
Unit price
per 
The Yo-Zuri Rattl’n Vibe is a lipless vibrating style of lure that has a distinct rattle. The weight and BBs inside the Rattl’n Vibe increase the distance the sound travels under the water, while...
31% Off
Regular price $8.99
Sale price $8.99
Regular price $12.99
Unit price
per 
The Yo-Zuri Rattl’n Vibe is a lipless vibrating style of lure that has a distinct rattle. The weight and BBs inside the Rattl’n Vibe increase the distance the sound travels under the water, while...
31% Off
Regular price $8.99
Sale price $8.99
Regular price $12.99
Unit price
per 
The Yo-Zuri Rattl’n Vibe is a lipless vibrating style of lure that has a distinct rattle. The weight and BBs inside the Rattl’n Vibe increase the distance the sound travels under the water, while...
32% Off
Regular price $12.99
Sale price $12.99
Regular price $18.99
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Yo-Zuri is proud to announce the introduction of our new Dark Green SuperBraid. Dark Green is great for water with high run off river systems to oceans all over the world, making it ideal for murky...
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The YUM Money Minnow covers all fishing situations and water conditions. The Money Minnow features a unique swimming tail design and hidden hook slot. The hook slot feature allows for easy and st...
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The Dinger became an instant bass fishing classic lure. One of the most versatile soft plastics on the market, the YUM Dinger can be Texas, Carolina and wacky rigged, weighted or weightless, and ...
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The YUM FF Sonar Minnow required a perfect jig head to compliment the Classic-winning lure, so we met with Jason Christie and designed it! Hook after hook and shape after shape we forged to...
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Very seldom does a technique arise in the fishing world that completely changes the landscape of fishing. Forward facing sonar is this very technique, and not one angler knows it better tha...
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The new YUM Hellgrammite is a perfect lure for both the seasoned angler or first timer! It is built to imitate bass' favorite food - live hellgrammites, but also matches up to all types of aquatic ...
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The Shadtron™ LT is a lifelike swimbait with an innovative over/under line-through harness for top or belly hook rigging. Its wedge-shaped tail creates a genuine shad motion at various speeds. The ...
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Mimicking a variety of invertebrates that make up the bulk of a bass’ diet, the 3" TRD HogZ™ is a ribbed, compact-profile creature bait designed to pair perfectly with Z-Man’s Finesse ShroomZ™ an...
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The right bait can be the difference between a big day and coming up empty, and when finesse tactics are in order, the Hula StickZ is the right bait! Try it paired with a Finesse ShroomZ™ jighead...
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Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action tails with the same unique curved paddle tail design arming o...
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Regular price $14.99
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Designed by ChatterBait pro and tournament champion Bryan Thrift, the Big Blade ChatterBait announces its presence with authority. A subwoofer-thumping, XL ChatterBlade features a patented direct...
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Regular price $9.99
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Power up your ChatterBait® program with all high-level bladed jig upgrades. The ChatterBait Elite EVO leads with Z-Man’s patented direct head-to-blade connection and trademarked hex-shaped ChatterB...
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Regular price $23.99
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Boasting a flat-bottom, low center of gravity head and durable stainless steel blade, the ChatterBait Jack Hammer was designed to offer quick vibration and erratic motion, mimicking the behavior of...
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The ChatterShad® is a dynamic ChatterBait® trailer with a slim baitfish profile and a thin fan tail for lifelike action. Made in the USA from soft ElaZtech®, it features a diamond-shaped cross-sect...
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A drop-shotter’s dream, these 2.75” and 3.5” ribbed, wedge-shaped tail minnows are built with salt-impregnated 10X Tough ElaZtech® superplastic to ensure that they sit with a horizontal posture at ...
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The preeminent finesse jighead for systematic finesse, swimbait and soft jerkbait fishing, the Finesse EyeZ Jighead calls on a low-center-of-gravity head with Z-Man's grooved Stabiltrack™ design to...
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The slim, shad-shaped body, thin tail, and superior action of the 4" Finesse ShadZ make them ideal for drop-shotting, Ned rigs, split shot rigs, and other finesse applications. Tested on largemou...
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A weedless version of our popular mushroom-shaped jighead, the Finesse ShroomZ Weedless features a double stainless multi-strand wire weedguard that makes it possible to employ Midwest Finesse ta...
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A weedless version of our popular mushroom-shaped jighead, the Finesse ShroomZ Weedless features a double stainless multi-strand wire weedguard that makes it possible to employ Midwest Finesse ta...
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Transform your fishing approach with the Z Man Finesse Shroomz Weedless Jig Head, the ultimate ned rig jig head for challenging terrains! Designed as a weedless version of the popular mushroom-shap...
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Designed to be paired with the Finesse TRD, Finesse ShadZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead sport a custom wire keeper welded onto the hook shank th...
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The Z-man Finesse TRD, crafted with a softer ElaZtech formulation and custom salt content, is designed exclusively for the Midwest finesse style of fishing, popularly referred to as the Ned Rig. Th...
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Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action tails with the same unique curved paddle tail design arming o...
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Matching the soft, malleable body of a live round goby, the 3-inch Z-Man Gobius is composed of a super soft, impossibly durable ElaZtech®—yielding maximum movement and lifelike texture. Pre-rigged ...
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Designed to reflect a vibrant sonar signal, appealing to challenging bass with its realistic profile. It's pre-rigged jig and ElaZtech® softbait feature a line-through jighead and recessed line tie...
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Designed by Z-Man pro Brian “B.Lat” Latimer, the Gremlin™ presents bass with a bulky, creature bait profile with radical action-driven anatomy. Ribbed body increases water displacement and palatabl...
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A super-lifelike, salt-impregnated soft jerkbait with a lively, split-tail design that perfectly emulates erratic baitfish action, Jerk ShadZ can be rigged weightless to achieve a slow, flutter p...
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A thin body, tapered nose, flat belly, minimalist spade tail, and 10X Tough ElaZtech® construction—not to mention the most sought-after color combinations among serious bass anglers—make this...
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An oversized version of our popular ShroomZ jigheads, the Mag ShroomZ is built around a 6/0 hook that matches the new Giant TRD™ and other larger ElaZtech® baits. Ideal for targeting big fish or ...
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